Vision Healthcare
Vision Healthcare is a digital omnichannel healthcare company that connects consumers with brands. The company aims to become a leading omni-channel D2C Consumer Healthcare company where the consumers’ wellbeing is at the center of it all.
Continuous investments in research, technological development and knowledge-sharing are key. By combining talented people with outstanding systems an innovative Digital Hub has been created that lies at the heart of all ecommerce and emarketing activities.
Digital innovation is a key component of the strategy. By building, connecting and managing state of the art systems, Vision Healthcare is able to create a compelling consumer experience. The company provides its marketing teams with the data and tools that they need to excel and keep operational costs low.
The project
To help meet Vision Healthcare’s KPI requirements, EcomStream has optimized the payment solutions for its leading brands, including Bärber Drexel, Flinndal, Mylène, Purasana, Sensilab, and Vitamin Express. This optimization led to immediate overall cost savings of around 20% on operational expenses, creating free budget for international expansion and future growth initiatives.
In addition to cost savings, EcomStream delivered valuable insights into the customer experience of the newly developed online checkout for the group. By focusing on improving the UX of the checkout flow, EcomStream contributed to topline conversion improvement, ensuring a more seamless and user-friendly payment process that enhances customer satisfaction and increases sales.
A critical factor in the success of this project was the close collaboration with different stakeholders from several of Vision Healthcare’s entities. Working with a diverse group of professionals ensured that the optimized payment solution addressed the specific needs of each brand while maintaining a cohesive and scalable structure across the group.
As a matter of appreciation for this collaboration, Vision Healthcare’s CTO, Tim Schelling, has kindly recorded a video testimonial to share the positive outcomes of this project. His testimonial highlights the business impact and strategic value EcomStream has brought to Vision Healthcare’s operations.
EcomStream’s work has enabled Vision Healthcare to streamline its payment infrastructure, reduce costs, and improve the checkout experience, positioning the group for further expansion and long-term success.
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November 20, 2024
“Had the pleasure of working with Ramon, who demonstrated exceptional expertise in optimizing our payment authorization rates and reducing processing fees with payment providers. His in depth understanding of payment systems and strategic approach led to increase in successful transactions while minimizing costs. Ramon’s ability to analyze data and help with negotiations with providers was invaluable to our business operations.”
Vision Healthcare main brands:
