In the dynamic world of e-Commerce and point-of-sale (POS), payment providers are crucial for the success of merchants who sell both online and offline. With the rise of the demanding customer and new technologies, the focus is shifting from separate online and POS...
Is there an evolution going on in the European payments market?
In the era of digital transformation and innovation, the European payments market is undergoing a remarkable shift. With the emergence of new technologies and the growth of new players, it is good to understand how these developments can influence the way we pay and...
Tips for bottom line growth!
Does your online revenue growth seem a little exhausted? Online sales in the Netherlands seem to be leveling off. It grew 24% in 2021, followed by a 5.8% decline in 2022*. The "free" growth during the corona period is behind us. With impetuous growth comes focus...
This is why an (interim) payment specialist can be valuable for your company
I often see that a merchant 'thoughtlessly’ follows the arguments for optimizing conversion by arguments of the existing payment providers. Often good, often not. The interest of the payment provider is to increase their sales at the merchant. An increase in revenue...
Your checkout does not start with your payment solution
It is good to realize that an online customer goes through several processes before a conversion can take place. First, the shopping process that your client goes through and hopefully finds what he is looking for. During this process you offer the customer attention,...
Online checkout, cookies and personalization
It is a much discussed topic, online checkout. Companies are becoming more and more aware of the necessity of optimizing the online checkout, the checkout process. The speed of checkout is of the utmost importance, but as a merchant you also want as much data as...
Ecom replatforming? Don’t forget the till!
Due to the situation with COVID-19, many organizations are opting more quickly for further digitization and optimization of their online sales channel. Due to the forced circumstances, the online proposition is now given more priority on the roadmap and budgets are...
Use gamification techniques in the checkout process
Gamification aims to increase engagement and create more loyalty through positive user experiences. Loyalty drives returning customers. It’s a loyalty risk if your checkout process is hard to complete. ______ The least exciting part of the online customer...
PSD2: Here’s what you can do with it as an online retailer
What is PSD2? PSD2 (Payment Services Directive 2) is the European Union's binding directive that allows consumers to have third parties, in addition to banks, provide services that require access to their financial and banking data. The money is still kept in one...
Tokenization: aiming for the zero-click payment
Being able to pay easy is a basic requirement these days. This functionality removes friction from the traditional online shopping process and drives conversion. It minimizes customer frustration. How to do that? This is about storing payment data. Storing...
Contextual Commerce – the frictionless customer journey
Is it the holy grail for marketers? Tailor made, "shoppable" content, at the right time, at the right place, without friction. On demand, always, and on any device. ______ Contextual commerce means that requirement, proposition and payment come together...
EcomStream will analyze and optimize
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BREAKING NEWS!
Not a real TV item😉, but it does explain what EcomStream could do for your company, in just over a minute. Watch this clip and feel free to reach out:
Are you leaving money on the table with your payment solution?
Benchmarking your checkout and payment solution is worth the effort. There are often areas for improvement that are relatively easy to execute or implement. You will find a number of quick wins for your checkout and payment solution in this article on Frankwatching....
It’s mobile first. How to engage with your mobile users for payments?
Thankfully, there is a new kid in town, “Progressive Web App” (PWA). It’s an app that is accessed through a browser and offers app-like experiences to your users on any device or platform, also for online payments. ______ Rightfully, many retailers are questioning the...
Insourcing payments expertise. Add flexible value to your company
With E-commerce growth numbers climbing year-over-year, and 2017 total online revenues expected to be near to a staggering EUR 23 BLN in The Netherlands alone, you have taken this momentum not to miss out on the opportunity to grow your own online business. ______...